Content Management websites are those which can be easily updated by the site owner(s) through a web interface, without the use of complex protocols, or the requirement for third party software on the PC. Content management systems have become much easier to use over the past year, and consequently many businesses are quickly employing them in order to speed up development time and reduce development costs. Content management systems facilitate the management of internal corporate documentation and information, web site content, and group collaboration. That is why there are hundreds of systems—ranging from Web Loggers (bloggers),to file management, to code management, to databases—that describe themselves as Content Management Systems.
As web site content grows in volume and importance, its development and maintenance can no longer be performed either informally or by a single group. In fact the best content management systems never have to call on IT staff or web development experts. At least 1,000 knowledge communities and team rooms are in use today and are focused on knowledge stewardship, business development, project delivery and program/project initiatives.
Many of the portal platforms also now offer content management services, too. The portal has sub sites for each of the business units to host content relevant to that business unit. The portal is used by sales and marketing, sales support and service delivery functions across various industry segments. A document portal containing knowledge relevant to business needs. To enable knowledge sharing and management across the entire company, a single portal is deployed and managed centrally. Portal personalization enables efficient and effective communications, and reduces duplicate content and communication channels such as printed newsletters and separate Web sites.
Make sure that you constantly add new pieces of content like blog entries, articles or reviews. Encourage your members to submit content as well. You can have them add content to your website by having discussion forums where they could post threads and topics. You could also encourage them to add blog comments. If you are selling products or services, you could request them to give reviews after purchasing. However, you would need to make sure that you are only selling quality merchandise to avoid bad reviews.
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